Slot Machine positioning
by Natalie on Wednesday, March 22nd, 2017
Volumes have been written on this subject, and the bickering and disharmony about where the "hot" slot machine games are installed in a casino are still taking place – sixty yrs after slots were 1st placed in casinos.
The standard rule is that the better one armed bandits were installed just inside the entrance of the casino; so that fun seekers going by would see real jackpot winners … be impressed enough to come inside … play. Our conviction is that this is not so anymore.
Many of the mega casinos today are super-colossal complexes and you can no longer see inside from the sidewalk, so there is no longer a reason to have the ‘loose’ slots in close proximity to any doorways.
Another traditional rule is that loose slot machines are put on the major aisles inside the casinos, again so that more fun seekers could see winning jackpots and be motivated to play. Nonetheless, we find that this also isn’t a universal rule any more.
What casinos found over the years is that people walking down the busy aisles were frequently on the way to somewhere else. If they played one armed bandits at all, they would simply put in their loose change because they happened to be walking by. Win or lose, they would very often not stop to keep playing. And the last thing a casino wants is for someone to win a jackpot by playing only a few coins and then not stay to put it all back in!
Today, casinos are constantly changing their perspective about where to place the loose slot machine games.
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